Discovery Ads: Getting Started With Your First Campaign
Are you using the latest feature from Google: Discovery Ads, beccause you should be. Get in on this beta and beat out your competitors.
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Utilizing Custom Labels for Google Shopping Campaigns
Why are you not using custom labels? They can turn an average campaign around, and help manage and scale your Google Shopping campaigns. We are going to get into what some of our favourite custom labels are that go beyond the basics.
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Use Supermetrics To Build A Paid Media Report
We love using Supermetrics to help with reporting on paid media spend and performance for our clients. We thought we would show off one of our basic templates in Google Sheets today.
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What is Google’s B2B Targeting Beta?
Maxed out on LinkedIn? Don’t find success on Facebook with get your B2B ads. There is a new, or maybe old, kid on the block doing B2B marketing. We call them Google and they are testing out a new option to target B2B audiences on the ad platform.
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Make Money Launching A Kickstarter Campaign
Getting started on Kickstarter has not gotten any easier after its launch 10 years ago. You need to have the right idea, resources and plan to make your next project a success. Remember you’re selling an idea as much as your product. So, how do you launch your next Kickstarter?
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How Instagram Shopping is Changing the Game as a Social Media Marketplace!
Instagram is changing the shopping game. Instagram is the one platform that keeps on trying to reinvent itself like Madonna does every few years. Are you ready for what comes next?
Google Analytics Account Audit
Data is worth its weight in gold. Making sure you regularly audit your Google Analytic account can be the difference between making money and going out of business. Follow along as I walk you through our process for auditing a GA account.
Toy Of The Month: How A Simple Concept Can Grow Revenue
We recently helped our retail client build up their website and expand their revenue. Learn what option I gave them where they can showcase new arrivals, push specific product and boost overall revenue.
Pushing Your Shopping ROAS Even Higher
Have you ever thought, “How can I maximize ROAS in Google Shopping by means other than optimizing bids and negative keywords?” Figuring out how not to over bid on lower priced items and eliminate wasted spend is key.
The 4 Google Scripts I Use On Every Ecommerce Ad Account
Not using Scripts in your ad account? This post is going to help you get up and running by showing you the 4 scripts we use on every ecommerce account. Once you start using scripts, you’ll never be the same again.
IG Blog Series #3: 8 IG Tips to Strengthen Your Ecommerce Presence
Using Instagram for business is a balance between being a storefront, pushing your product, and showcasing yourself to build brand loyalty. All with the end goal of attaining a customer for life.