You are about to read a practical guide of the different email marketing A/B tests you can start running today, which will help you to improve your user engagement rate, email click through rate, and generate more revenue.
Shopify Audiences is a new product from Shopify that lets you use your 1st party data to find high-intent buyers and help your paid ads perform better by targeting people who look like your current customers. Think of it as building a lookalike audience based off of your customer data.
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