Digital Marketing and Strategy Blog

Paid Social

Pinterest: What I Learned In The Last Year From Running Campaigns

Are you using Pinterest? The platform has a sizable market with quality of customers that is second to none, which makes for not being the same size as Google or.

Customer Acquisition

Calculating The Average Time Between Orders For Each Customer

How do you get repeat customers? If you can convert your 1st time buyers into repeat customers and keep up that momentum. Then you are going to build a sustaining.

Paid Social

Grow Your Revenue and Prevent Ad Fatigue With Facebook’s Audience Overlap Tool

Have a high CPA? Don’t know why your ads are not working? Ad fatigue could be hurting your performance and you may not even know it. It’s often over looked.

Customer Acquisition

Double Your eCommerce Revenue in 18 Months

Looking to grow your ecommerce store revenue? I’m going to show you the strategy we use to help our ecom clients do just that. This can work for large.

Paid Search

Using Google Shopping Data To Build Out Your AdWords Account

How would you like to scale and grow your AdWords account faster? Today I’m going to show you how we tripled the conversions coming in for an ecommerce client within.

Data & Analytics

What Is The Difference Between A/B Testing and Conversion Rate Optimization (CRO)?

Do you know what Conversion Rate Optimization (CRO) is? It seems like an innocent questions but the number of people who mix it up with a/be testing happens more often.

Paid Search

Customer Growth: Use Questions and Statements in Your Paid Search Strategy

How do customers talk about your product? Understanding this is one key to writing better ad copy and advertising for your brand. It matters a lot more what external people.

Data & Analytics

What Is An Attribution Model For Startups?

Lets talk about attribution today. This is not going to be a post on how to solve attribution as there is more then one way to do it. This post.

SEO & ASO

A Practical Guide To App Store Optimization in 2018

App store optimization (ASO) for your mobile app is important to stay competitive in the app store. This practical guide will cover what it takes to succeed in this crowded.

Paid Social

17 Tools To Help Market Your Startup In 2018

Marketing your startup is hard. I’m going to share some of the tools we use at the company. Now, startup marketing isn’t that different then marketing a large brand. However,.